Business / Our Business /
Ara: Ten years of spreading wings
In 2013, the Jerónimo Martins Group opened its first Ara stores, unleashing the power of colour and joy in the Colombian retail market. One decade later, Ara is one of the largest companies in the country and a driving force for social and economic development.
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Society / Culture /
The Power of Faith
“Good things come to those who wait” is a popular expression that perhaps applies to those who believe as well. In 2023, one year later than expected, Lisbon hosted World Youth Day, welcoming Pope Francis and over one million pilgrims for the biggest Catholic event in the world, in a celebration of faith. What is this power that moves and brings so many people together?
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Business /
How values matter in an organisation 
The Jerónimo Martins’ values guide the Group every day. Marta Maia, Chief People Officer, explains that no matter how different each country, culture or history may be, those common values move all employees in the same direction, united in a single attitude.
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Feed logo

Feed is a corporate magazine published by Jerónimo Martins with the purpose of sharing an outlook on some of the matters that are already changing our business’s ecosystem.

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image of a macro abstraction of a sliced grapefruit

Food is energy: How it powers the human body? 

Every living thing constantly seeks energy to fuel its existence. At the heart of this life-sustaining power is food. But how is the energy contained in food unleashed to propel the human body’s continuous operation? The answer is electrifying.
cakes and breads displayed on a table

Our daily bread

A staple of the human diet since time immemorial. With a place in our history, in our culture, on our tables. Whatever the recipe or method, breadmaking is regarded by many as a science, or even an art – and this is the craft to which our fresh dough factory devotes itself day in, day out.
colombian peasant woman, making a yellow arepa with her hands. typical way of preparing breakfast on colombian farms. latina brunette making breakfast in her kitchen.

Taste of Go(o)dness

“Subtle and gentle in the midst of fast food culture or more globalized food”. That is how food editor and critic Juliana Duque describes the twists and tales of Colombian cuisine.
a real apple and a apple slice made of paper, on red background

The Apple of our Eye

Worldwide consumption of roots and greens remains low. The UN General Assembly declared 2021 as the International Year of Fruits and Vegetables to raise awareness about the role of fresh produce in human health and foster sustainable and inclusive supply chains.
image of a macro abstraction of a sliced grapefruit

Food is energy: How it powers the human body? 

Every living thing constantly seeks energy to fuel its existence. At the heart of this life-sustaining power is food. But how is the energy contained in food unleashed to propel the human body’s continuous operation? The answer is electrifying.
cakes and breads displayed on a table

Our daily bread

A staple of the human diet since time immemorial. With a place in our history, in our culture, on our tables. Whatever the recipe or method, breadmaking is regarded by many as a science, or even an art – and this is the craft to which our fresh dough factory devotes itself day in, day out.
colombian peasant woman, making a yellow arepa with her hands. typical way of preparing breakfast on colombian farms. latina brunette making breakfast in her kitchen.

Taste of Go(o)dness

“Subtle and gentle in the midst of fast food culture or more globalized food”. That is how food editor and critic Juliana Duque describes the twists and tales of Colombian cuisine.
a real apple and a apple slice made of paper, on red background

The Apple of our Eye

Worldwide consumption of roots and greens remains low. The UN General Assembly declared 2021 as the International Year of Fruits and Vegetables to raise awareness about the role of fresh produce in human health and foster sustainable and inclusive supply chains.
VIEW ALL Food ARTICLES

Energy for life: an unbreakable link 

There’s no life without energy. But, for life to be sustainable, a transition in the use and nature of energy is needed – and is already underway. How can the world use, manage, and preserve energy for life in a more conscious and strategic way?

Artificial Intelligence: Fake it ‘till you make it

As AI-generating tools become more sophisticated, regulation is likely to follow. In 2023, the world was deceived by artificial intelligence. Fact-checking is now much more difficult, but it’s a necessary quest.
Tienda Ara Bogota

A story of female entrepreneurship in Colombia 

Luisa Agudelo became the first woman to be an Ara franchisee in Colombia. Since June 2022 she owns her business and is fulfilling her family’s dream. Meet Luisa and her entrepreneurship story.

Interview with Maite Sarasua 

Feed spoke to Maite Sarasua, who has been the driving force behind Ara’s sponsoring to Colombia’s women’s football team and told us about the reasons for this partnership and what it sets out to do.

Energy for life: an unbreakable link 

There’s no life without energy. But, for life to be sustainable, a transition in the use and nature of energy is needed – and is already underway. How can the world use, manage, and preserve energy for life in a more conscious and strategic way?

Artificial Intelligence: Fake it ‘till you make it

As AI-generating tools become more sophisticated, regulation is likely to follow. In 2023, the world was deceived by artificial intelligence. Fact-checking is now much more difficult, but it’s a necessary quest.
Tienda Ara Bogota

A story of female entrepreneurship in Colombia 

Luisa Agudelo became the first woman to be an Ara franchisee in Colombia. Since June 2022 she owns her business and is fulfilling her family’s dream. Meet Luisa and her entrepreneurship story.

Interview with Maite Sarasua 

Feed spoke to Maite Sarasua, who has been the driving force behind Ara’s sponsoring to Colombia’s women’s football team and told us about the reasons for this partnership and what it sets out to do.
VIEW ALL Business ARTICLES

In gut we trust: discover the power of our second brain 

When it comes to moods, decisions and behaviour, the brain in your head is not the only one doing the thinking. Made up of some 100 million nerve cells, a second brain lives secretly in the intestines. Welcome to the uncharted territory of the gut, whose silent power is revolutionising our understanding of overall health.

Humour, a serious business 

Amidst life’s challenges, humour emerges as a serious yet often unheeded superpower unique to humans. Far beyond laughter, it forges bonds, fosters creativity, provides resilience and enhances people’s overall health and well-being. But the connection between humour and medicine is much older and more meaningful than once thought.

A superstition called “Thirteen”, the Feared

A very real fear and superstition for millions, to the point of affecting their everyday choices, the number 13 is known for its bad reputation. But the source of its ghastly power is still murky. By the way, Feed has survived issue number 13. A stroke of luck

In gut we trust: discover the power of our second brain 

When it comes to moods, decisions and behaviour, the brain in your head is not the only one doing the thinking. Made up of some 100 million nerve cells, a second brain lives secretly in the intestines. Welcome to the uncharted territory of the gut, whose silent power is revolutionising our understanding of overall health.

Humour, a serious business 

Amidst life’s challenges, humour emerges as a serious yet often unheeded superpower unique to humans. Far beyond laughter, it forges bonds, fosters creativity, provides resilience and enhances people’s overall health and well-being. But the connection between humour and medicine is much older and more meaningful than once thought.

A superstition called “Thirteen”, the Feared

A very real fear and superstition for millions, to the point of affecting their everyday choices, the number 13 is known for its bad reputation. But the source of its ghastly power is still murky. By the way, Feed has survived issue number 13. A stroke of luck
VIEW ALL Society ARTICLES
Chapada dos guimarães, Matp Grosso, Brazil, rock surrounded by green and brown mountains and vegetations

Bound to win in Mato Grosso

When you need to go further, working with others is a winning strategy. In the state of Mato Grosso, Brazil’s agricultural heartland, four organisations have banded together in a project to fight deforestation and conversion – the Jerónimo Martins Group is one of them.
aerial view of summer field with wind turbines in Poland

How is Poland changing its energy sources 

In twenty-five years’ time, Poland will no longer be able to use its largest energy source. Coal will be phased out in the country by 2049, leading to a new paradigm in energy production. Structural changes in natural gas supplies due to the war between Russia and Ukraine have only accelerated the search for new energy sources.

The road to clean energy

Europe wants to be the first carbon-neutral continent and to assure the security, competitiveness, local production and the sustainability of the energy consumed.
Chapada dos guimarães, Matp Grosso, Brazil, rock surrounded by green and brown mountains and vegetations

Bound to win in Mato Grosso

When you need to go further, working with others is a winning strategy. In the state of Mato Grosso, Brazil’s agricultural heartland, four organisations have banded together in a project to fight deforestation and conversion – the Jerónimo Martins Group is one of them.
aerial view of summer field with wind turbines in Poland

How is Poland changing its energy sources 

In twenty-five years’ time, Poland will no longer be able to use its largest energy source. Coal will be phased out in the country by 2049, leading to a new paradigm in energy production. Structural changes in natural gas supplies due to the war between Russia and Ukraine have only accelerated the search for new energy sources.

The road to clean energy

Europe wants to be the first carbon-neutral continent and to assure the security, competitiveness, local production and the sustainability of the energy consumed.
VIEW ALL Sustainability ARTICLES

Fresh In

Colombian families find “their best ally” in Ara

Facing difficult urban mobility and high levels of poverty in Colombia, which worsened in 2022,…

Eating healthier with the Biedronka Gang Mocniaków 

Inclusion, valuing Difference

The pioneering Centro Incluir is the only one of its kind in Portugal and Europe…

Poland and the Migrants

The world was moved by Poland’s hospitality with Ukrainian refugees. Perhaps, for Poles, the war…

Recheio: five decades of good deals

What’s the best way to celebrate Recheio Cash & Carry’s 50th anniversary in 2022? Opening…

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LATEST EDITION #13

Power

In this issue, we aim to show that Power is all around us - in a wider sense that we might think. It is about energy, about taking and giving, transforming and transferring, feeding and bounding.
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