FreshIn
Our daily bread
Our daily bread
A staple of the human diet since time immemorial. With a place in our history, in our culture, on our tables. Whatever the recipe or method, breadmaking is regarded by many as a science, or even an art – and this is the craft to which our fresh dough factory devotes itself day in, day out.
Poland and the Migrants
Poland and the Migrants
The world was moved by Poland’s hospitality with Ukrainian refugees. Perhaps, for Poles, the war may be another form of Russian imperialism, but the fact is that this same war has dissipated differences and rekindled the Polish spirit of Solidarność (Solidarity).
Precious Seed
Precious Seed
As climate crisis and worldwide conflicts place the food system at risk, seed banks safeguard biodiversity and are true guardians of national heritages. Portugal, Colombia and Poland are doing their part for the sake of future generations.
Inclusion, valuing Difference
Inclusion, valuing Difference
The pioneering Centro Incluir is the only one of its kind in Portugal and Europe that offers people with disabilities the chance to find their place in the labour market. And to make their dreams come true.
Recheio: five decades of good deals
Recheio: five decades of good deals
What’s the best way to celebrate Recheio Cash & Carry’s 50th anniversary in 2022? Opening two new stores in Portugal: a brand new Recheio in Cascais (Lisbon outskirts) with a pioneering concept that combines sustainability and convenience, and the 500th Amanhecer in Barcelos (northern Portugal).
Colombian families find “their best ally” in Ara
Colombian families find “their best ally” in Ara
Facing difficult urban mobility and high levels of poverty in Colombia, which worsened in 2022, Ara’s three main pillars are price, proximity and assortment. Struggling with hard times, Colombian families find their best ally to put food on the table in Ara.
Pingo Doce, the champion of low prices at all times
Pingo Doce, the champion of low prices at all times
Strong sense of social awareness. The mission of the “champion of low prices” Pingo Doce towards the Portuguese became even more vital in the 2022 difficult situation, without skimping on quality, variety and innovation.
“Value defines the very essence of Biedronka”
“Value defines the very essence of Biedronka”
In the essence of Biedronka, value is a combination of proximity, quality assortment, fresh products and lowest prices. This determination is very much alive behind its initiatives to mitigate the impact of the 2022 inflation on Polish consumers.
Inflation strikes again
Inflation strikes again
Are we back to the 1970s price crisis? The Russian invasion of Ukraine has soared inflationary expectations. Portuguese economist Sérgio Rebelo assesses the repercussions of the conflict on a European economy that, by the end of 2022, was struggling with high inflation.